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How do I sell or list an item in Auction?

After you have registered as a Vendor on CuteMesh.com and purchased a subscription, you can easily create products and customise them from our intuitive Vendor dashboard.

 
add new auction product button

add new auction product button

  How to create an auction listing:

  1. Log into your ↗ Vendor dashboard.
  2. Click the Sell by Auction tab on the left menu.
  3. Then click on the Add New Auction Product button in the top right corner.
  4. On the new page that loads, add all of the product details, such as title, category, tags, descriptions and images.
  5. Configure the “General options” section as desired.
  6. Click Add auction product.
  7. On the new page that loads, add any relevant info, such as geolocation, downloadable options or add-ons.
  8. Click Update product.
 
add new auction product page

add new auction product page

Since there are quite a few settings, here are a few helpful explanations: ↓ Product name, ↓ Short description, ↓ Category, ↓ Tags, ↓ General options and ↓ Long description.

Product name

This is the name and title of your product that is displayed above the product listing, as well as on your store page and in search results. It should be clear and easy to understand, so that customers know exactly what the product is.

 
product name

product name

 

Short description

This is the short description of your product, which appears right underneath the product’s title. It should be one or two short sentences explaining what you are selling, why the customer needs it and why they should choose your specific product. It should not be used as a preview of the longer description, which is a common mistake. Read more description tips here.

 
short description

short description

 

Category

This is the product category, which determines where your product will be displayed in our marketplace. Supermarket or Grocery, for example. There are also dozens of sub categories that you can choose from.

 
category

category

 

Tags

These are the product tags, which are another way to categorise your products and help them display in search results.

 
product tags

product tags

 

General options

This section allows you to configure the general settings for your auction. There are options for item condition, auction type, proxy bidding, start price, bid increment, reserved price, buy it now price, auction start date and auction end date, and automatic relisting. “Item condition” informs bidders of whether they’re buying a new or used item. Read this article for more info. There are 2 types of auctions: Normal and Reverse. A normal auction is where you list an item for sale as an auction and interested customers place bids. At the end of the auction, the bidder with the highest price will be considered as the winner. A reverse auction is when you want to sell to the lowest bidder, to receive the lowest possible price for the product. The auction starts with the highest price (determined by the Vendor) and bidders will have to bid a lower price than the last bid. At the end of the auction, the bidder with the lowest price will be considered as the winner. Proxy bidding (or automatic bidding) is the easiest way for customers to bid on an auction. They will enter the highest price they’re willing to pay for the product, and we’ll do the bidding on their behalf. Once the customer sets up automatic bidding, they will stay ahead of other bidders (until their limit is reached) without needing to stay on our website. Both normal and reverse auctions can have proxy bidding enabled, if desired. If you set a reserved price for a proxy auction, the first proxy bid will be automatically raised to the value of the reserved price. The starting price of an auction is the lowest possible bid that the first bidder may place. It is generally set to a relatively low price to attract a large number of bidders. A bid increment is the amount an auction bid must be raised during bidding. This determines the value of the next bid on an auction item. For example, if a bid on an auction is currently ₵50 and your bid increment is set to ₵5, the next bid will be ₵55. A reserved price is the lowest price at which you are willing to sell your product. If you do not want to sell your product below a certain price, you can set a reserved price. The amount you have set as your reserved price is not shown to your bidders, but they will see that your auction has a reserved price and whether or not the reserved has been met. If a bidder does not meet that price, you are not obligated to sell your product. Usually the highest or lowest bidder (depending on the auction type) will determine the winner of the auction, however enabling a “buy it now” price allows a customer to purchase the product at that price, before any bidding has occurred. It lets your customers make a purchase right away and avoid a bidding war. Listing a product with a “buy it now” price works well if you know what your product is worth. Selecting an auction start date and auction end date will define the duration of the auction. You can also set a start and end time, if desired. For example, a 1-day auction is useful for items that need to be sold quickly because they’re time sensitive, such as event tickets. The automatic relisting setting will automatically relist your auction if it doesn’t sell after a certain number of hours (“Relist if fail after n hours”), or if the winning bidder doesn’t pay within a certain number of hours (“Relist if not paid after n hours”). You can then set the new auction’s duration in hours using the “Relist auction duration in h” setting. To enable automatic relisting, simply tick the checkbox and enter the number of hours into the appropriate textboxes.

 
general options section

general options section

 

Long description

This is the long description of your product, which is located underneath all of the product’s basic information. It should answer any possible questions that your customers might have about your product, such as the finer details and dimensions. A good product description will bring the product photo to life, transforming it from something two-dimensional to something that customers can imagine themselves with. Read more description tips here.

 
long description

long description

 

Edit auction page

Once you have entered all of those details and clicked the Add auction product button, you will be taken to a new page that has the following settings: ↓ Attribute, ↓ Shipping & tax, ↓ Other options, ↓ Inventory, ↓ Geolocation, ↓ Downloadable options and ↓ Add-ons.

Attribute

This section allows you to create product attributes, which is an important way to group products. If you’re selling clothing for example, two logical attributes are “colour” and “size” which will allow customers to search across categories for a colour they like that’s available in their size. Typically you would then use the attributes to create assorted variations with different prices. However, this is mostly used for creating variable products. Since you are creating an auction, you can create attributes, but you are unable to create variations from the attributes. If you want to create variation options for your auction, you should use Add-ons instead (see the ↓ Add-ons section below).

 
attribute section

attribute section

 

Shipping & tax

This section allows you to manage the shipping of your product. Tick the “This product requires shipping” checkbox to enable shipping. You will then be able to add the Weight (the weight of the item), Dimensions (the length, width and height of the item) and the Shipping Class, which is used by certain shipping methods to group similar products together. This is also where you are able to enter tax information, such as Tax status (select from Taxable, Shipping only or None) and Tax class. To learn more about shipping, read this article.

 
shipping section

shipping & tax section

 

Other options

This section contains miscellaneous settings for your product. There are options for product status, visibility and long description. The product status sets the status of your product, such as Draft or Online. Online products are visible to CuteMesh.com customers, whereas Draft (unpublished) products are only visible to you. The visibility option defines where the product can be seen by customers. The default option is “Visible” but there are four options you can choose from:

  • Visible: Visible everywhere, including store pages, category pages and search results.
  • Catalog: Visible in store pages and category pages, but not search results.
  • Search: Visible in search results, but not in the store page or category pages.
  • Hidden: Only visible on the single product page, not on any other pages.

The description is the same as the long description you wrote when creating the product (see the ↑ Long description section above).

 
other options section

other options section

 

Inventory

This section allows you to assign a product SKU (Stock Keeping Unit) to your auction item. It should be a unique set of characters to identify a particular product, used for your internal stock management, that does not match any other product. The SKU field can accept up to 255 characters, which can include alphanumeric values and some special characters.

 
inventory section

inventory section

 

Geolocation

This section allows you to display the location of the product on a map for customer convenience. You can display the actual location of the product, or display your store’s location, which is the default option. To set a custom location (not the default store location) untick the “Same as store” checkbox, then enter the new address in the textbox provided.

 
geolocation section

geolocation section

 

Downloadable options

This section allows you to configure a downloadable product that customers download online. If your auction item is something that needs to be downloaded, this is where you can add the file/s. After the bidder has successfully won and paid for the action, they will be given a link to a downloadable file in their order notification email. This is suitable for digital albums, computer software or digital photos, for example. To add a downloadable file to your auction listing, click on the Add File button in the “Downloadable options” section. In the “Name” field, enter the name of the file. This defines what the downloaded file name for the customer should be, in case you would like it to be named something different to the actual name of the file you are uploading. In the “File URL” field, select where the digital file is located. If you are serving files directly from CuteMesh.com then you can click the Choose file button and select (or upload) the file. However, you can also serve the file from Dropbox, Google Drive or any other file sharing website by pasting the shareable URL. Lastly, set the “Download limit” and “Download expiry” if applicable.

 
downloadable options section

downloadable options section

 

Add-ons

This section is where you can add paid or free global addons to your products, using several options like radio buttons, checkbox, drop-down fields or custom text inputs. When a customer is viewing your product, they will be able to select from various addons to add to their order. To learn more about addons, read this article.

 
add-ons section

add-ons section

Note: If a bidder is logged into CuteMesh.com and is winning in an auction, the product will display a “winning” badge for them. For those who placed a bid or added the auction item to a whishlist, an “auction closing soon” email reminder will be sent to them when the auction is nearly over. This notification will let them know that the auction is closing soon, which will hopefully encourage them to place a bid.

Helpful links: Vendor dashboard basics > Subscription Selling by the Supermarket Module > Types of products.

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